Good News

Lots of  things are happening in our industry this week. Good News from Around the Industry is a content series aimed to provide our advertisers and clients the insights and news they need to harness the power of Broadcast, OTT Streaming, Digital, and Measurement Solutions that TEGNA provides. 

Good news! TEGNA is beyond proud to announce KSDK’s Michelli Li, KING 5’s Julie Wolfe, TEGNA’s Nicki Harkrider, and Carlin Watkins are nominated for this year’s Cynopsis Top Women in Media Awards! Join #TeamTEGNA in celebrating our top women being honored as innovators and risk-takers, instrumental in creating and executing strategy in categories that cover sales, marketing, and diversity. 

At TEGNA, we are debuting a new marketing newsletter, The Good Word, to keep your business in good company, driving good business outcomes. With The Good Word delivered right to your inbox, you’ll have access to a digest of the latest marketing and advertising trends, case studies, and relevant insights your business can leverage to more effectively connect with your target audience across broadcast, OTT, digital, and podcasts. 

Lots of good things are happening in our industry this week. Good News from Around the Horn is a new content series aimed to provide our advertisers and clients the insights and news they need to harness the power of Broadcast, OTT Streaming, Digital and Measurement Solutions that TEGNA provides. This week, we’re looking at the jump in sports ratings, the increase in digital ad revenue, and more.

Lots of good things are happening in our industry this week. Good News from Around the Horn is a new content series aimed to provide our advertisers and clients the insights and news they need to harness the power of Broadcast, OTT Streaming, Digital and Measurement Solutions that TEGNA provides.

Lots of good things are happening in our industry this week. Good News from Around the Horn is a new content series aimed to provide our advertisers and clients the insights and news they need to harness the power of Broadcast, OTT Streaming, Digital and Measurement Solutions that TEGNA provides. 

We are thrilled to announce TEGNA has been named a winner of Digiday’s Greater Good Award for our COVID-19 response efforts. The award recognizes our excellence in social impact and reinforces our dedication to service while validating our expertise in the social good space – a driving factor in consumer decision-making today.

Just Announced! Congratulations to TEGNA’s COO Lynn Beall, VP of Sales Intelligence Jessica Daigle, and VP & WFAA Station Manager Carolyn Mungo for being honored as Top Women in Media by Cynopsis.

Part of being in good company at TEGNA means providing good information and developing good partnerships. WUSA9 did just that with its virtual town hall on vaccine confidence in diverse communities.

The latest news from the marketing world, including TEGNA’s new acquisitions, why TV advertisers are falling in love with Attribution, and more!

What will be big in 2019? All year we’ve been following all the hot marketing trends, and we have some predictions ourselves. Here are the marketing trends we are keeping our eyes on in 2019.